Mortgage adviser searches climb 13% among older buyers

The first quarter of the year saw a 13% rise in the number of mortgage adviser searches among older buyers, new research from Legal & General has shown.

L&G suggested the rise in 56–65-year-olds searching for their first property compared to the same period last year indicates that a growing number of buyers are having to wait until their late fifties but are still keen to take their first step onto the housing ladder.

Further insight from Legal & General’s Ignite tool found that over the last year – the period between April 2023 and April 2024 – 38% of potential buyers in the UK were first-time buyers, with an average age of 33.

When comparing Q1 2024 and Q4 2023, there was a 37% increase in the number of 18-30-year-old first-time buyers searching for a property, and a 33% increase in 31-40-year-old first-time buyers.

There was a natural decline in overall market activity in the lead up to Christmas, and L&G suggested these increases mark a return to activity in the spring months.

“Our figures show that the desire to own a home remains strong, even for those who are waiting longer to take those first steps onto the property ladder,” managing director at Legal & General Mortgage Services, Kevin Roberts, said.

“As affordability begins to ease, we’ll likely see further activity in the first-time buyer market, especially if inflation continues to fall and the Bank of England reduces its base rate later in the year.

“There are a number of factors likely to be impacting people’s decisions to buy a property. High rental prices may encourage some customers toward homeownership. Equally, as mortgage rates decreased at the start of the year, customers who had been waiting for the right time to buy may have found products which are more affordable.”



Share Story:

Recent Stories


FREE E-NEWS SIGN UP

Subscribe to our newsletter to receive breaking news and other industry announcements by email.

  Please tick here to confirm you are happy to receive third party promotions from carefully selected partners.


NEW BUILD IN FOCUS - NEW EPISODE OF THE MORTGAGE INSIDER PODCAST, OUT NOW
Figures from the National House-Building Council saw Q1 2025 register a 36% increase in new homes built across the UK compared with the same period last year, representing a striking development for the first-time buyer market. But with the higher cost of building, ongoing planning challenges and new and changing regulations, how sustainable is this growth? And what does it mean for brokers?

The role of the bridging market and technology usage in the industry
Content editor, Dan McGrath, sat down with chief operating officer at Black & White Bridging, Damien Druce, and head of development finance at Empire Global Finance, Pete Williams, to explore the role of the bridging sector, the role of AI across the industry and how the property market has fared in the Labour Government’s first year in office.

Does the North-South divide still exist in the UK housing market?
What do the most expensive parts of the country reveal about shifting demand? And why is the Manchester housing market now outperforming many southern counterparts?



In this episode of the Barclays Mortgage Insider Podcast, host Phil Spencer is joined by Lucian Cook, Head of Research at Savills, and Ross Jones, founder of Home Financial and Evolve Commercial Finance, to explore how regional trends are redefining the UK housing, mortgage and buy-to-let markets.

The new episode of The Mortgage Insider podcast, out now
Regional housing markets now matter more than ever. While London and the Southeast still tend to dominate the headlines from a house price and affordability perspective, much of the growth in rental yields and buyer demand is coming from other parts of the UK.

In this episode of the Barclays Mortgage Insider Podcast, host Phil Spencer is joined by Lucian Cook, Head of Research at Savills, and Ross Jones, founder of Home Financial and Evolve Commercial Finance.