Air has extended its partnership with Canada Life for a further three years as part of its ambassador programme.

Through the partnership, Canada Life will work closely with the later life lending platform to enable advisers to deliver better outcomes to customers.

The firms said that they share the same vision to develop the later life lending market through Air’s ‘comprehensive conversations’ campaign and manifesto, placing affordability, triage and referral at the heart of the advice journey for the over-50s.

Canada Life will support Air’s later life lending platform, Air Academy, and provide retirement planning courses and wider educational content to help enhance adviser knowledge and aid continuous professional development in the sector.

Managing director at Air, Mike Taylor, said: "We’re excited to continue our great work with Canada Life and pleased to see the partnership through our ambassador programme extend for a further three years.

"Forging collaborative working relationships and strategic partnerships such as this will go a long way to supporting advisers and equipping them with the kinds of expertise they need to support customers. Together, we can help to shape the future of the later life lending market to ensure it continues to meet borrower desires and good customer outcomes."

Proposition development manager at Canada Life, Sadna Zaman, added: "Our continued partnership with Air allows us to amplify our shared mission of supporting advisers and make a significant impact on consumer outcomes. Together, we are pushing the boundaries in the later life lending market, and we see the CPD content available via Air, as a key driver in achieving this."

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