Capital One UK has become the latest firm to join Compare the Market’s money platform.
The direct integration will allow for the credit card provider to use Compare the Market’s new money decisioning platform, meaning Capital One will have access to a larger customer base.
In return, Compare the Market will offer its customers a range of credit cards from Capital One with more personalised deals.
Chief growth officer at Compare the Market, Andy Hancock, said: "We are excited to welcome Capital One UK to our direct panel of lenders. Having direct relationships means we can work even more closely with lenders to deliver great deals to our customers.
"Our money proposition is expanding rapidly, and we are continuing to develop additional products and services with card and loan providers that will increase customer choice, helping our customers find the latest products and deals."
The integration will include several Capital One UK products and will enable the launch of its associated partner brands, Post Office and Ocean, in the near future.
The move comes after Compare the Market accelerated its growth in the cards and loans market since the start of the year. The firm said it is currently focused on "increasing the choice of their best money deals" from a range of providers.
Head of lending strategy at Capital One UK, Paul Brown, concluded: "Capital One UK is focused on ensuring people have fair and transparent access to credit. We look to make our products available in the channel of choice for each customer. We’re excited that this integration with Compare the Market expands our reach to their customer base, allowing us to help even more customers to succeed with credit.
"Within this integration, we continue our approach of giving customers 100% certainty before they apply on the key details that matter: whether or not they will be accepted, and the exact APR they’ll get."
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