FirstXtra Financial Services has become the latest firm to join the mortgage intermediary and specialist network, Mortgage Advice Bureau (MAB).

The Newbury-based brokerage, which was originally set up more than two decades ago and comprises a team of 11 advisers and six administrators, has joined MAB to support its future growth plans and benefit from the network's customer proposition.

FirstXtra stated that it aims to double the size of the business in the next few years by utilising MAB’s experience of growing broker firms.

The new partnership will give MAB the opportunity to further develop its network, which is made up of over 2,000 mortgage advisers, and to futureproof clients' businesses and drive growth through technology usage.

Managing director at FirstXtra Financial Services, Chris Hall, said: "We’re thrilled to be joining MAB, capitalising on the numerous possibilities this presents.

"We’re particularly looking forward to the implementation of the lead journey for our introducers and our customers. This will ensure that we leave no stone unturned with the nurture process. MAB’s client portal is vital to this, as customers can complete the front end of their homebuying journey without the broker’s involvement.

"By leveraging the expertise of our advisers and MAB's cutting-edge technology, this strategic partnership positions us to significantly elevate our business to new heights. We’re driven to grow and develop as a mortgage firm, and we’re confident that MAB’s innovative partnership model and forward-thinking proposition will be crucial to our success."

Sales director at MAB, Rob Gent, added: "FirstXtra Financial Services align with MAB’s ambitious, innovative, and growth-oriented approach to business success.

"Our customer-specific digital tools and solutions will support the firm with its lead generation and retention capabilities, while optimising adviser productivity. We look forward to working more closely with FirstXtra in 2025 and beyond, helping them bring their ambitious growth plans to life."

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