ULS Technology has rebranded as Smoove.

All platforms under the brand remain in service and consist of eConveyancer, DigitalMove, Legal Eye and Amity Law.

The Smoove group of platforms aims to provide an end-to-end, digitally empowered home moving experience, assisting at every stage of the ecosystem. As part of its growth phase, Smoove is investing in new technology to help drive automation and build products and services for estate agents, conveyancers, mortgage brokers and lenders that ultimately benefit and improve the experience for consumers.

Smoove CEO Jesper With-Fogstrup commented: “‘Buying a home is one of life’s most stressful experiences. It’s slow, fragmented, uncertain and overcomplicated. Our rebrand reflects our ambition to simplify and revolutionise the home moving and ownership process.
 
“Smoove’s aim is to make the experience frictionless for all parties in the process – homebuyers, mortgage brokers, estate agents, conveyancers, and lenders alike. Whether that means providing transactional visibility, streamlining the process, reducing uncertainty and completion time which will ultimately ensure a more satisfactory outcome for everyone.  
 
“For conveyancers, this also means minimising the manual element of the process, increasing productivity, adding value and improving a client’s experience. Over the last three years, our platform has saved around 1,360 days’ worth of onboarding and admin time and we have the largest fixed fee re-mortgage panel in the UK.”

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