Cash ISA balances grow by £45bn in 2024

Savers grew the overall amount held in adult cash ISAs by £45bn last year as more people opted for the tax-free wrapper, research by Paragon Bank has shown.

Paragon’s analysis of CACI data showed that adult cash ISA savings balances grew 14% between January and the end of the December 2024, to a total balance of £359bn.

The figures revealed that non-ISA cash savings balances also grew during the year, by 2.4%, or £19bn, to a total £808bn.

Paragon suggested that cash savers targeted the security of ISAs as more savers became liable for income tax on their savings interest. There are an estimated 6.1 million savings accounts generating interest over £1,000 a year according to industry figures, breaching the personal savings allowance for basic rate taxpayers.

According to Treasury figures, savers will pay £10.3bn in income tax on savings income in the 2024/25 tax year, a figure up 665% on the £1.4bn recorded in 2021/22.

Paragon’s managing director of savings, Derek Sprawling, said: “As savings rates have risen, more and more people are generating enough interest on their savings to incur income tax. That has driven a shift towards ISAs and is a trend we expect to continue throughout 2025.

“Cash ISAs are a popular vehicle for savers of all kinds, particularly those who want certainty and security in later life and those saving for a big-ticket item and wish to do so without paying tax on the interest they earn.

“Despite this, adult cash ISA savings represent less than a third of overall cash savings balances, suggesting more savers could be taking advantage of this tax-free wrapper.”



Share Story:

Recent Stories


FREE E-NEWS SIGN UP

Subscribe to our newsletter to receive breaking news and other industry announcements by email.

  Please tick here to confirm you are happy to receive third party promotions from carefully selected partners.


NEW BUILD IN FOCUS - NEW EPISODE OF THE MORTGAGE INSIDER PODCAST, OUT NOW
Figures from the National House-Building Council saw Q1 2025 register a 36% increase in new homes built across the UK compared with the same period last year, representing a striking development for the first-time buyer market. But with the higher cost of building, ongoing planning challenges and new and changing regulations, how sustainable is this growth? And what does it mean for brokers?

The role of the bridging market and technology usage in the industry
Content editor, Dan McGrath, sat down with chief operating officer at Black & White Bridging, Damien Druce, and head of development finance at Empire Global Finance, Pete Williams, to explore the role of the bridging sector, the role of AI across the industry and how the property market has fared in the Labour Government’s first year in office.


Does the North-South divide still exist in the UK housing market?
What do the most expensive parts of the country reveal about shifting demand? And why is the Manchester housing market now outperforming many southern counterparts?



In this episode of the Barclays Mortgage Insider Podcast, host Phil Spencer is joined by Lucian Cook, Head of Research at Savills, and Ross Jones, founder of Home Financial and Evolve Commercial Finance, to explore how regional trends are redefining the UK housing, mortgage and buy-to-let markets.

The new episode of The Mortgage Insider podcast, out now
Regional housing markets now matter more than ever. While London and the Southeast still tend to dominate the headlines from a house price and affordability perspective, much of the growth in rental yields and buyer demand is coming from other parts of the UK.

In this episode of the Barclays Mortgage Insider Podcast, host Phil Spencer is joined by Lucian Cook, Head of Research at Savills, and Ross Jones, founder of Home Financial and Evolve Commercial Finance.