Specialist finance packager and distributor, Pink Pig Loans, has announced it has rebranded the business and will now be known as Truffle Specialist Finance.

The firm will continue to offer specialist finance packaging and distribution services to advisers across a wide range of product options covering client needs in the specialist lending space.

Truffle’s proposition covers the second charge and bridging and commercial finance sectors, as well as first charge mortgages, buy-to-let, and other types of secured lending via a panel of specialist lenders.

Based in South Wales, Truffle is led by managing director, James Rainbird, and employs a team of 12 including specialist finance directors, business development, sales managers, advisers and underwriters.

At the start of 2021, 100% of Pink Pig Loans’ shares were bought back by the management team and the business suggested this rebrand to Truffle has been designed to move the firm onto its “next level of development”.

Rainbird commented: “Since we brought the business back fully into the management team’s hands, we have worked on developing the proposition and offering access to a far wider range of specialist finance products.

“We are no longer simply a ‘loans’ business given that we’re able to offer advisers access to product solutions in spaces such as second-charge, buy-to-let, bridging, commercial, first-charge – effectively we can support advisers with clients who have the full range of specialist finance needs.

“The rebrand to Truffle reflects this broader range of options we have access to and ensures advisers are fully aware we will dig deep to find the right product solution for their client needs.

“This is the next stage for the business but will build on the very strong foundations we had as Pink Pig. Advisers can rest assured that it is business as usual and we will continue to provide the service they have come to expect, with more news to come on how we will continue to expand our offering.”

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