TMA Club has announced the addition of Pure Retirement to its later life lending panel.

The lifetime mortgage lender is the eighth later life lender to join TMA as the club continues to enhance its proposition for advisers in the lifetime mortgage space.

TMA members will now have access to a variety of Pure Retirement’s products for clients aged 55 and over.

The club’s brokers will also benefit from Pure Retirement’s adviser toolkit where they can access a number of extra support services, including Pure Retirement’s marketing service, which allows advisers to create bespoke materials using their own branding, as well as the lender’s case tracking facility.

“We recognise the vital role that intermediaries play in the industry,” said TMA development director, Lisa Martin. “We are committed to providing the highest level of support to our advisers, which is why we are delighted to announce the addition of Pure Retirement to our lifetime mortgage panel.

“As a result of today’s partnership, TMA advisers will be able to offer older customers a greater range of lending solutions to cater for their needs, and further help this demographic make the most of the equity tied up in their homes. We are confident that, with the added support of Pure Retirement’s adviser toolkit, firms will be better equipped to serve their older clients going forwards.”

Pure Retirement head of intermediary sales, Chris Flowers, added: “We understand that equity release is a decision that requires a great deal of thought and care, so the help of an adviser in this market is invaluable.

“To this end, we are committed to ensuring a smooth and straightforward process for brokers, so they are able to advise on this area with confidence. We look forward to providing TMA’s adviser community with a variety of flexible solutions to help their older clients, and supporting the Club in its plans to grow its presence in the later life lending space.”

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