Commercial brokers see no change in willingness to fund soft assets

Over two thirds (68%) of commercial finance brokers have seen little to no significant change in appetite among lenders to fund soft assets, Asset Advantage has found.

These soft assets include software, telecoms equipment, office furniture or soft furnishings.

The firm’s latest survey data, which looked at the changing demands in the commercial finance market, also revealed that one in five (20%) brokers said that conditions have worsened.

Compared to hard assets, such as machinery, vehicles and heavy equipment, soft assets are considered less secure due to their lower residual value.

Despite this, they generally include business critical equipment, yet brokers continue to face difficulties in finding appetite among funders.

As part of the survey, one broker said: "Similar appetite to fund soft assets in the market, in fact it has not seemed to have changed much over the last 10 years."

Another added: "Funders are becoming more specific on the assets they will fund and this naturally moves the range of assets away from soft. Only a few consider soft assets and their balance sheets have to be robust."

The aim of the survey was to uncover the key challenges facing brokers when securing funding for clients, as well as their thoughts on lender appetite and the lending landscape.

Credit and risk director at Asset Advantage, Philip Knight, said: "Soft assets can sometimes be challenging for brokers to fund and our latest data shows that it doesn’t seem to be getting any easier. It ultimately comes down to the funder’s approach to risk and how willing they are to look beyond equipment valuations and to the credibility of the proposal and the business behind it.

"Our approach to funding has always been more than just considering an asset’s value and taking a wider view of the business, the lending proposal business case and any additional security that might be offered. We think that this more granular approach to credit enables us to get to soft asset deals that some other lenders might choose to avoid."



Share Story:

Recent Stories


FREE E-NEWS SIGN UP

Subscribe to our newsletter to receive breaking news and other industry announcements by email.

  Please tick here to confirm you are happy to receive third party promotions from carefully selected partners.


NEW BUILD IN FOCUS - NEW EPISODE OF THE MORTGAGE INSIDER PODCAST, OUT NOW
Figures from the National House-Building Council saw Q1 2025 register a 36% increase in new homes built across the UK compared with the same period last year, representing a striking development for the first-time buyer market. But with the higher cost of building, ongoing planning challenges and new and changing regulations, how sustainable is this growth? And what does it mean for brokers?

The role of the bridging market and technology usage in the industry
Content editor, Dan McGrath, sat down with chief operating officer at Black & White Bridging, Damien Druce, and head of development finance at Empire Global Finance, Pete Williams, to explore the role of the bridging sector, the role of AI across the industry and how the property market has fared in the Labour Government’s first year in office.

Does the North-South divide still exist in the UK housing market?
What do the most expensive parts of the country reveal about shifting demand? And why is the Manchester housing market now outperforming many southern counterparts?



In this episode of the Barclays Mortgage Insider Podcast, host Phil Spencer is joined by Lucian Cook, Head of Research at Savills, and Ross Jones, founder of Home Financial and Evolve Commercial Finance, to explore how regional trends are redefining the UK housing, mortgage and buy-to-let markets.

The new episode of The Mortgage Insider podcast, out now
Regional housing markets now matter more than ever. While London and the Southeast still tend to dominate the headlines from a house price and affordability perspective, much of the growth in rental yields and buyer demand is coming from other parts of the UK.

In this episode of the Barclays Mortgage Insider Podcast, host Phil Spencer is joined by Lucian Cook, Head of Research at Savills, and Ross Jones, founder of Home Financial and Evolve Commercial Finance.