TMA Club has announced it is adding Holloway Friendly to its panel to enhance the Club’s protection proposition.

Club members will have immediate access to the income protection specialist’s range of solutions, which includes Holloway Friendly’s Short-term Income Protection product, Purely Income Protection, Classic Plus, as well as its one2protect.

TMA development director, Lisa Martin, commented: “Income protection is becoming an increasingly important part of financial planning, particularly as the work patterns of consumers evolve. For example, nearly five million workers are now self-employed in the UK.

“These workers are particularly vulnerable to potential loss of income and are therefore more likely to look for appropriate cover in case the worst should happen.

“With the addition of Holloway Friendly, more of our advisers will be able to cater to this increasing consumer demand, as they’ll be equipped with a wider range of protection solutions to provide their clients with the safety net they’re looking for.”

TMA also revealed its members will benefit from Holloway Friendly’s support services available through Holloway Friendly’s bespoke adviser educational platform, Kaleidoscope, which is tailored to each individual broker’s knowledge and experience of income protection.

Kaleidoscope provides brokers with advice on improving and developing sales techniques as well as content that can count towards their annual CPD quota.

Holloway Friendly national account manager, Gifford Clay, added: “We are committed to making sure that as many advisers as possible have access to the best products and support to assist them with their protection sales.

“This is exactly why we’ve decided to partner with TMA. With the Club’s growing adviser community, we’ll be able to reach more brokers and provide them with the content and tools they need to support their clients and find the right cover for their particular circumstances.”

Holloway Friendly’s addition represents the latest expansion of TMA’s protection panel, having already partnered with AIG and The Exeter.

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